Jaguar tops JD Power survey for dealer satisfaction

Published 23 August 2013

Jaguar has topped the JD Power Dealer Satisfaction Survey for the second year running. The company scored an impressive 85.5 per cent, with customers praising its friendly staff and flexible booking service as key improvements.

Lexus was voted second (85.4 per cent) while Honda came third, with an impressive 84 per cent. The average rating for dealers was 78.5 per cent and there was a noticeable improvements for Citroen, which rises to 15th in the rankings.

Bottom of the survey was Chevrolet (68.7 per cent) while Alfa Romeo and Fiat managed a poor 72.7 per cent and 75.7 per cent respectively.

The analysis is based on the opinions of 13,511 customers who had a service experience with their dealership within the past 12 months. Feedback was given on vehicles bought between January 2010 and December 2011 and focused on the service area; including the booking process, overall staff helpfulness, dealership facilities, quality of work and how fair the service charges were.

Full results of the JD Power Dealer Satisfaction Survey

Ranking	Dealer network	Score	Rating
1	Jaguar	85.5%	XXXXX
2	Lexus	85.4%	XXXXX
3	Honda	84.0%	XXXXX
4	Mercedes-Benz	82.6%	XXXX
5=	Land Rover	82.0%	XXXX
5=	Toyota	82.0%	XXXX
7	Skoda	81.4%	XXXX
8	Volvo	80.8%	XXXX
9=	Kia	80.32%	XXX
9=	Nissan	80.32%	XXX
11	Seat	79.5%	XXX
12	Renault	79.3%	XXX
13=	Hyundai	79.2%	XXX
13=	Volkswagen	79.2%	XXX
15=	BMW	79.1%	XXX
15=	Citroen	79.1%	XXX
15=	Mini	79.1%	XXX
18	Ford	78.6%	XXX
Average 78.5%
19	Audi	78.0%	XXX
20	Vauxhall	77.7%	XXX
21	Suzuki	77.6%	XXX
22	Mazda	77.25%	XXX
23=	Mitsubishi	76.9%	XXX
23=	Peugeot	76.9%	XXX
25	Fiat	75.7%	XX
26	Alfa Romeo	72.7%	XX
27	Chevrolet	69.7%	XX