Is your car your pride and joy, or are you ready for a change? Let us know and you could win a £300 John Lewis voucher | No thanks

New speed campaign is "stark"

Fri, 30 Jan 2009
The Department for Transport's new anti-speed campaign has been described as "stark" and is an attempt to show people the severe consequences or causing a death by violating the limit, it announced today.

Including radio, cinema and online segments, the television advert shows a man haunted for the rest of his life by the girl who he killed when breaking road speed restrictions.

It is entitled Kill Your Speed Or Live With It and shows the driver tormented by guilt. Road safety minister Jim Fitzpatrick said it was "powerful" and aims to show motorists how a "split-second decision" can have everlasting effects.

He added that he hopes it will help some people to kill their speed "before it's too late".

Other advertising campaigns created by Think!, which is the government's road safety initiative, include warnings related to drink-driving, drug-driving, motorcycling and wearing seatbelts.

It has also covered the dangers of using a mobile phone at the wheel.

Are you buying or selling a car? Click here to find out what Honest John has to say.

ADNFCR-1081-ID-19001857-ADNFCR

Comments

Add a comment

 

Ask Honest John

Value my car

Amount to borrow
Sorry. The minimum loan amount is £1000
To pay back over

My credit score

Best available rate 9.20%

Total repayment £8,930.17

Total cost of credit £1,430.17

£186.05

48 monthly payments

Apply now

Representative example

Borrowing £7,500 over 4 years with a representative APR of 25.4%, an annual interest rate of 25.4% (Fixed) and a deposit of £0.00, the amount payable would be £239.77 per month, with a total cost of credit of £4,008.96 and a total amount payable of £11,508.96.

CarFinance 247 Limited is acting as an independent credit broker

Universal Square, Devonshire Street North, Manchester, M12 6JH