New car delivery times - delays

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Sat 8 May 2004 20:06
New car delivery times - delays - Ivor E Tower
For those fortunate enough to be buying a new car, what are typical delays for a new car built to order, ie not in stock at a dealer? I'm a bit puzzled for instance that for a Volvo XC90, local dealer is quoting about 9 months yet Autocar, What Car and Auto Express all have one as a long-term test vehicle, and Volvo are still avertising the XC90 quite heavily. Same sort of position with BMW X5, dealer again quoting about 9 months for delivery but there is extensive advertising....and should the marketing bods responsible for these cars get the chop for getting the production versus sales demand figures so far out?
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Sat 8 May 2004 20:45
New car delivery times - delays - Altea Ego
Easy peasy this one.
Glut of production = slashed prices, common, dilution of brand/model, general downward spiral, poor profit margins.

Unavailable = pent up demand, high prices, exclusivity, hogh brand image, high profit margins.

All of this is perception

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Sat 8 May 2004 21:49
New car delivery times - delays - Cardew
RF,
Absolutely correct.
A big mistake Mercedes and Rolls Royce made was to expand capacity to meet demand. Both sold for a big premium in UK when they were scarce.

Do you remember the TV programme where Morgan were advised by that Management Guru to expand capacity. The boss - I think it was Charles Morgan - refused to take the advice and has proved his point with high prices and long waiting lists. Few would buy a new Morgan if they were available from stock.

C
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