Negotiating a discount

What deals should I reasonably expect to get from a main dealer when buying a brand new car ? For example, % reduction off the asking price, accessories thrown in for free, free servicing deals, free tank of fuel etc?

I will be purchasing either a new BMW 1 series or Volvo V50, trading in my 2001 V40 and not using their finance.

Asked on 23 August 2011 by Mark Mc

Answered by Honest John
Depends what you can negotiate. How good are you at that? Depends how desperate the dealer is. You will be in a much better negotiating position over a car he has in stock and has been unable to sell than for a new factory order.
Similar questions
I'm looking to get a bigger car, as with now 2 children I have well and truly outgrown my Fiat Panda! I'd prefer a compact estate over an MPV as they tend to have better fuel efficiency and lower tax...
Not usually indecisive but can't decide whether its time to trade in my relaiable Volvo V50 2.4i for something diesel. There's quite a few good deals out there but it's never put a foot wrong in 102,000...
I have been driving a Skoda Octavia 2.0 Litre Diesel with a DSG box that I like. Is this box available outside the Audi/Volkswagen Group
Related models
Good looking sporty alternative to the standard 1 Series, super quick 135i, strong and efficient diesels.
Classy-looking compact estate with very good ride comfort and tidy handling. A fine long-distance cruiser. The UK's most popular Volvo.