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Small Fords 'a hit with scrappage scheme buyers'

Fri, 03 Jul 2009
A significant number of motorists have opted for small Ford models when buying a car under the scrappage scheme, it has been suggested.

The manufacturer claimed its diminutive vehicles have proved a big hit with people taking part in the government's cash for bangers initiative.

Since the programme's launch, the company has received some 12,000 orders from individuals taking advantage of the minimum £2,000 discount.

The most popular model has been the Fiesta, followed by the Ka.

Motorists opting for the first of these vehicles can drive away in it from £8,595, if they qualify to take part in the government scheme.

Nigel Sharp, the group's managing director, commented: "Ford has taken a healthy share of scrappage business considering the limited number of models we have in the budget area, which represents the vast majority of these sales."

In other news, the manufacturer announced it was putting up its prices this month as a result of the weak pound.

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