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Mitsubishi i-MiEV pricing announced

Mitsubishi has announced pricing for the i-MiEV electric city car and it's not for the faint hearted.

It goes on sale in January 2011, to coincide with the UK government's recently announced Consumer Incentive Scheme, and will cost £38,699 including VAT. The government grant will be worth £5,000 off the purchase price of qualifying electric and plug-in hybrid electric vehicles, making the transaction price £33,699 including VAT.

Mitsubishi says that the i-MiEV costs just £115 in fuel for 12,000 miles driving (£0.96 pence for a full charge). Other benefits include Low servicing costs and downtime - only approximately 4 working parts compared to over 300 in a typical internal combustion engine, road tax exemption, first year capital allowances for fleet vehicles, xero benefit-in-kind company car tax, lower rate of VAT for domestic electricity, congestion charge exemption (saving up to £2,000 per annum) and free parking in parts of London.

Lance Bradley, Mitsubishi Motors UK's Managing Director, said:

"These are exciting times for the motor industry in the UK. This is the biggest change in the automotive industry since it began some one hundred years ago, so to be able to offer our zero emissions car for this price is a truly great achievement.

We are aware that, by their very nature, any new technologies always command a premium, which has been true for anything from plasma televisions to cars. Others make price claims and estimations, but we have a real vehicle that is available now and is proven in the real world."

Specs and technical data:

Zero CO2 tailpipe emissions
Top speed 81 mph
Range 80 miles (EU combined mode, estimated)
Seating capacity - 4 adults, plus luggage
12-months / 12,500 miles service intervals
3-year warranty and pan-European accident and breakdown cover
Kerb weight - 1,105 KG
Dimensions - 3,475 (l) x 1,475 (w) x 1,610 (h)

47kW AC permanent magnet synchronous motor (max power)
1-speed fixed gear
Front McPherson strut and coil spring suspension
Rear 3-link de Dion suspension
Front stabilizer bars
Front 14" ventilated disc brakes
Rear 8" drum brakes
9" master vac brake boosters
ABS (Anti-lock Braking System) with EBD (Electronic Brake-force Distribution)
Brake assist
ASC (Active Stability Control)

Alloy wheels
All-round ‘green' glass
Colour-keyed front bumper
Projector type halogen headlamps with levelling device
Variable intermittent windshield wiper and washers
Black foldable and electronically controlled door mirrors
Rear combi LED lamps with clear glass
Colour-keyed rear bumper with rear fog lamp
Roof Spoiler with High-mount stop lamp
Tailgate intermittent wiper and washer

All-round electric windows
Central door locking with keyless entry
Driver's and front passenger's SRS front airbags
Side and curtain air bags
3-spoke leather wrapped steering wheel
Leather wrapped shift knob
Headlamp levelling device
Odo and Twin trip and Rest driving range meter
EV system check warning indicator
Activation complete buzzer and indicator
Batteryremaining indicator
Dusk sensor
Glove box with card holder
Instrument panel secret box (above glove box)
Front cup holders (floor console, front of the passenger)
Electrical manual air conditioner with deodorant filter
Front 2 speakers and Front 2 tweeters
Seat belt warning (driver, front passenger)
Front passenger air bag cut off switch
ASC on/off switch
EV Functions:

Brakeforce regeneration
Lightweight electronic power steering
On-board recharging system with cable (flat-to-full in 6-hours, 240V 13 A input)
On-board rapid charging system (flat-to-80 in 30 minutes)
Energy-saving drive mode (reduces output to 18kW)



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