Renault- dealer reductions - Auristocrat

Auto Express article today:

"Renault has confirmed that it has entered a consultation process with staff which is likely to result in the reduction of the 200-strong workforce at its British headquarters by 30 per cent. Staff at the base at Maple Cross, Herts, have been told the news today.

The move comes following the announcement last month that the company would be axing the Laguna, Espace, Grand Espace, Modus, Grand Modus and Kangoo* from its British line-up.

The company has also embarked on a programme to reduce its dealer network by a third by the start of 2013.

All 135 of the remaining franchises will sell Dacias alongside Renaults following the launch of the Romanian budget brand in Britain later this year."
*Passenger versions of the Kangoo and Traffic will be axed in the UK.

Edited by Auristocrat on 31/01/2012 at 17:47

Renault- dealer reductions - Xileno

This is bad news for all those affected – and of course their families. There are always hidden casualties to any redundancy. Let’s hope those made redundant can find suitable alternative employment.

Renault have made big progress in recent years with both build quality and reliability. The Driver Power 2010 survey has the poor Laguna Mk2, Megane Mk2 and Clio Mk2 showing poor results in these areas but the MK3 versions are in a different league, particularly the Megane, which scored a highly impressive 11th for reliability and a stonking 5 th position overall.

Renault's failing is that they no longer have a unique selling point. After some dodgy reliability and build quality issues mainly in the 2000 to 2004 period, their models improved significantly in both those areas. The problem was that simultaneously they toned down the styling and design flair. Le Quement appears to have moved on. The 2001 to 2005 Laguna was a lovely looking car, its midlife update spoiled it and the MK3 looks quite awful from any angle. It is appallingly out of proportion, the front look downright ugly and the rear is spoilt by lights that are too high. The Coupe was little better, too large a gap between the tyres and the wheel arches and a particularly gormless-looking front. The MK3 Megane is a bit too bland, particularly the interior. Competent but bland.

It is difficult to see what a Renault offers compared to an equivalent Ford or Hyundai.

The other problem Renault face is that the competition is not just tough - it's fierce. Manufacturers such as Ford are hacking away at the traditional Renault market (Fiesta, Focus, Mondeo C-max, S-max are class-leading cars) and Hyundai are attacking from below, offering good value quality well-built cars with excellent warranties.

Being competent is no longer enough. The standard in almost all sectors is such that little short of excellence across the board will suffice.

The alliance with Nissan should have been brilliant - a combination of Nissan reliability with Renault design flair. It doesn't seem to have worked.

The introcuction of DACIA could be interesting.

There is a future for Renault in the UK but they've got to start designing characterful cars again. Cars that get people talking and into showrooms. Why can't we have a Megane MK2 but as well built and improved reliability of the MK3?

Citroen can do design flair and quality, so what are Renault playing at?

Renault have sorted out the quality and reliability but now need to - frustratingly - go back and re-visit what they used to do so well and so naturally - build some cars with flair.

I think Renault have been proactive in cutting their dealers - I think other will have to follow since the debt-fuelled consumer days are over.

The next Clio had better be good – damn good.

Renault- dealer reductions - daveyjp
Drop RHD Ren-oh-nos. Nissan have filled the UK gap with the Cashcow which is everywhere, Dacia can cover the cheaper end.
Renault- dealer reductions - Avant

Are you the same Xileno who used to post on here regularly a few years ago? If so, a warm welcome back; if not, a warm welcome anyway!

I feel the same abour Renaults - with a tinge of sadness as I had seven of them in a row between 1980 and 2001 - all company cars and all very reliable over high mileages, three of thm into six figures. When I changed to a new job with more salary but no car, I couldn't afford the huge depreciation, so my cars since then have been first German and now Czech.

You're right - Renault badly need a USP: I was saying something similar on another thread earlier today about Vauxhall. The market is indeed tough out there, partcularly now that Skoda and the Koreans have value for money going for them.

Renault's innovation was their USP (Espace and Scenic) but they haven't followed it up, and the avant-garde styling by Patrick le Quement (I think that's his name) just annoyed more people through lack of practicality than it pleased. Their colours now seem nailed to the electric vehicle mast, which may well be another mistake unless and until the range issue is sorted. Go on, Renault - invent the battery that lasts for 300-400 miles, and you'll be back with the winners.

Renault- dealer reductions - Carole4X4
I must admit after the woeful experience of my Megane 3 I'm not surprised Renault is cutting back. Not only is the car totally unreliable, the Renault UK cust serv staff are a waste of time, the only saving grace is that the dealership I used are okay, not very informed of why the problems were happening but efficient at repairing them. Unfortunately the problem is a recurring one which is repaired under warranty but the cause of the problem is ignored.
If this is renaults way of treating customers then their demise is no shock to me.

On a positive note when the Megane actually works it is a very satisfying drivers car, more so than a focus or golf.
Renault- dealer reductions - Xileno

"Are you the same Xileno who used to post on here regularly a few years ago? If so, a warm welcome back; if not, a warm welcome anyway!"

The former, it is indeed I.

Having first bought Renaults in the late 70s it is sad to go down to the dealer and see nothing that appeals. A Megane Coupe in white is a possibility but that's about it.

Not sure why Renault are bothering with electric cars. Until the technology improves to make the range better, the batteries smaller and lighter plus very short re-charge times, then it will have limited appeal.

The Earth is awash with fossil fuel - whether we should burn any more is a different issue.