silly names for colours - expat
I have just bought a car in a colour the maker calls "Acid Rush". I suppose that is what the designers were on when they thought up the name. It is actually a metallic colour similar to the contents of a baby's nappy. Another colour in the same maker's range is called "Zest". It is a metallic bilious green.

Are these the stupidest names for car colours? Why do manufacturers get all pretentious about the colour names instead of just using simple names that we all understand? I think the marketing people must be living on another planet.
silly names for colours - BazzaBear {P}
More to the point, why did you buy a car coloured, in your opinion, "similar to the contents of a baby's nappy"? ;)
silly names for colours - cheddar
Perhaps it goes like "the contents of a baby's nappy" of a shovel!
silly names for colours - David Horn
Rose Taupe, anyone?
silly names for colours - Andrew-T
>Rose Taupe, anyone?<

At least Taupe is a dictionary word - it means 'brownish grey'. Would you disagree with that description?
silly names for colours - expat
>More to the point, why did you buy a car coloured, in your opinion, "similar to the contents of a baby's nappy"? ;)

Good condition and very good price. I think the colour may have helped reduce the price. It probably is a safety colour. Very hard to miss seeing it.
silly names for colours - Chas{P}
My Mondeo - Juice Green (Dark Metallic Green)
silly names for colours - Adam {P}
Ford's Pepper Red.

I don't know about you but I've never seen any peppers that look maroon with bits of glitter in.

Maybe it's just me.
--
Adam
silly names for colours - Dave E
We have had three cars described as follows:-

Garnet Red - Mazda
Pepper Red - Ford
Proteo Red - Alfa

All basically the same colour but none you would actually describe as red. I would describe the colour as more akin to Oxblood like my old Doc. Marten boots. But would a buyer be likely to opt for a car described as, Oxblood Red or even Doc. Marten red (unless you were a skinhead?)

My previous Mondeo was described as Aquamarine Frost, it was really a mint green. But in marketing speak, which looks better in a brochure?

silly names for colours - frazerjp
Ford's Pepper Red.
I don't know about you but I've never seen any peppers
that look maroon with bits of glitter in.
Maybe it's just me.
--
Adam


My Ford Ka is pepper red & personaly i prefered it over the this funny blue colour Ka the salesman tried to sell me before i got mine, like a 'frosty blue colour' it was a bit more 'in ya face' but it didnt go well with me, so i chose the 'pepper red' Ka its also easier to hide scratches too! ;-)
--
Its not what you drive, its how you drive it! :-)
silly names for colours - Tomo
On the other hand, Sonata is Celadon green, actually a sort of blue-green.

This lies within the range of colours of Celadon glaze, which was found (I do not know if it is made any more) on a type of high grade Korean ceramics. So that is quite appropriate.
silly names for colours - Quinny100
My old C5 was sold as "Icelandic Grey". The car was French, and Blue in colour.

The same colour pre 2003 was called Blue Ice, which was a far more accurate description.
silly names for colours - Wales Forester
Didn't Ford do a lovely Harvest Gold? I think that's what it was called, only seem to see it on Focus saloon models for some reason..........

PP
silly names for colours - Dynamic Dave
The Adski stuff regarding his car having a boot, and various discussions regarding the colour of his car is becoming very monotonous now.

Enough please.

DD.
silly names for colours - VR6
My first VW colour was called Marathon Mars Metallic. Light blue to you and me.
silly names for colours - AlastairW
When I was at uni a nice man from ICI gave us a lecture on paint. Apparently they make 95% of the car paint for USA and Europe, and they only do so many shades.
It follows then that some colours, though exactly the same, are called different things by different manufacturers. Its all in the marketing I suppose.
silly names for colours - hxj

I always remember looking at a Japanese car manufacturers documents many years ago the car advertising referred to colours like

Jade, Desert Sand, Glacier, Royal, Rouge,

whereas the internal documents referred to

Green, Brown, White, Blue and Red!

which I thought was a lot more honest.
silly names for colours - henry k
Honour Green, Jeans, Sublime, Tonic,
Some of the current Ford Focus colours

Orchid or in some catalogues OrchARd. I always assumed it was a typo cos it predates PC word checkers.
Well Orchids come in many colours and Orchards too.
It was a pale sort of pinkish beige and was available on the Cortina 1600E.
silly names for colours - Tiffx19
Some of the '70's Mopar colours were fantastic...Go-Mango, sub-lime, sassy grass green, top banana, Plum crazy, big bad orange etc..at least you knew what you were getting!
silly names for colours - Dipstick
If a manufacturer uses a name which doesn't in fact give any idea at all of the actual colour then I think the marketing boys have been let a bit too loose; otherwise it's just a bit of accepted fun really.

Mine is "Platinum Ice" which is of course obvious, but I'm not sure one of the other options, "Desert Quartz" is quite so apparent.
silly names for colours - frazerjp
My favourite new car colours of all has to be Vauxhalls 'Aztec Bronze' or 'Spearmint silver' but dont forget Nissans 'Mystic Green' which is an excellent flip colour for any modders out there!
--
Its not what you drive, its how you drive it! :-)
silly names for colours - steveincornwall
My Alfasud was supposed to be "Bianco Capodimonte" but err "Ferric Oxide" would have been a better description. Now have an Aztec Gold Corsa as above.
silly names for colours - lezebre
Like many here perhaps, I used to read newspaper ads for dealers stock long before I could send off for my provisional licence. Renault, I think it was, once had a rather refreshing way of offering colours as either foncé (dark) or clair (light).

I was able to deduce this when one west country dealer was listing Austins in 'Connaught green' or 'Harvest gold' and Renaults in 'Fonce' grey or 'Fonce' blue.
silly names for colours - Avant
I can never understand colour charts which refer to a particular shade of black. Black is just...black, either solid or matallic.
silly names for colours - Avant
Sorry - metallic. I can spell, just can't type.
silly names for colours - Stuartli
Why not get a cap and uniform, buy a Land Rover Defender in AA Yellow and help other motorists...:-)
- - - - - - - - - - - - - - - - - - - - -
What\'s for you won\'t pass you by
silly names for colours - Stuartli
...or have your car in a variety of colours depending on the angle at which it is viewed:

mysticcobra.net/BASF1.shtml
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What\'s for you won\'t pass you by
silly names for colours - Tomo
Jolly good idea when someone goes to report you for daring to waken them up by passing them. "What colour was it?" "Well errr..........."!
silly names for colours - commerdriver
Teenage kids were highly amused when they were told that their grandmother's Citroen Berlingo was coloured Wicked Red
silly names for colours - J Bonington Jagworth
"have your car in a variety of colours"

I wonder what it says on the registration document?

IIRC there was a quiz on Radio 1 a few years ago called 'pigment or figment?' in which the contestant had to guess which flights of bizarre corporate imagination were actually paint colours...
silly names for colours - HectorV50
Volvo V50 ... Safari Green (Actually pearlescent Gold)
silly names for colours - sean
When I was a lad, my dad took me to see a new house.

One of the bathrooms was advertised with a sunken bath.

That really attracted him. Set into the floor and all that.

We got there, and it was an ordinary, orangey-yellow bath.

The manufacturer had called it "Sun King".