This follows on from the Rover Cars thread, vol 4, which can be found here:-
www.honestjohn.co.uk/forum/post/index.htm?t=30955&...9
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>>We have murdered our car industry because of it
Stuff and nonsense.
Our car industry committed suicide because it felt that it knew what cars the punters would buy even in the face of being shown different.
It doesn't actually matter if Rovers are ugly, lose money, badly equipped, rusty, unreliable or beautiful, an investment, higly spec'd, stainless steel and totally reliable.
It matters only whether or not sufficient people want to buy them., And guess what...............?
Just as BSA knew that nobody would want electric starters, Triumph knew nobody wanted a horizontally split crankcase, Norton knew nobody wanted unit contstruction, BL knew nobody wanted electric windows and central locking, Rover knew we wanted to buy their car in the face of the competition. Except we didn't want to, and we didn't. Or at least, not suffficiently.
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I wonder if HMG asked for any kind of security on the £6.5M 'loan'.
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'You English are engaged in an interesting experiment which we Germans are watching carefully, but you have to excuse us if we keep our manufacturing industry for now'. (Bernd Pischetsrieder DT 16/04/05)
Someone, somewhere, in the Supply Chain has to make something. Maybe it's just not MG Rovers anymore.
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According to a new report by the "the Cambridge-MIT Institute", Rover collapsed because of "a persistent inability to develop products that hit the right markets at the right prices" -- see www.cambridge-mit.org/cgi-bin/default.pl?SID=6&SSI...6
Go on, try to look surprised ...
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