I wonder why we now have a preponderance of peculiar model names? What image is Vel Satis, Kalos, Terracan, Cerato, Gen-2, Ignis etc. intended to convey? Whatever happened to the fashion for meaningful names such as Gazelle, Vanguard, Barracuda, Thunderbird etc.? I'd be much more subconsciously attracted to a car called Rapier than I would to one called Terracan.
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L\'escargot by name, but not by nature.
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Daft idea by marketing types I'd imagine. I am still waiting for Honda to call one of theirs the honda cardigan which might represent their usual clientele more closely :-) Then of course we'd get the Rover Flat-Cap and the Volvo Dozy...
teabelly
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I'm with you on that one. One can only surmise it's the output of overpaid marketing pimples trying to be clever over fiddled expense account lunches. LOL "Terracan" is surely just waiting to be morphed into "Tin Can", just as where I live the preposterously ugly Mitsubishi Outlander has become known as the Outlandish. How on earth the marketing crew didn't foresee that....
And what on earth is an Exalta? (apart from being a Nissan, that is). The last thing on your mind is exaltation when you look at the damn thing. Oh, yes, it's competent enough but..where was I?.. (yawns and begins to nod off..)
Mustang, Corvette, Falcon, Charger, Challenger, Firebird, Javelin. Now, all of those had real resonance to stir the blood and set the pulse racing. Power and presence comes to mind. But I guess it isn't PC now to make statements with your car. especially not male-oriented or remotely phallic ones. Got to all blend in in the global "diversity" quagmire with the rest of the proles, I guess.....
Ignis? just another cookie cutter nonsense name. Sort of car when you rent it it's so bland you can't remember which one it is in the car park when you go to retrieve it. Herself usually "helping" by saying well I know it's blue, hon?!
Can't you just imagine those fevered management meetings with a launch deadline coming up for the latest product, sitting with their Scrabble boards and frantically moving the letters around to find yet another meaningless combination? Maybe it's like that old story about if you leave enough chimpanzees alone with enough typewriters long enough, they'll eventually come up with the complete works of William Shakespeare.
Wait a minute, maybe they are using chimpanzees.......
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I guess all the good ones are taken!
Have a look at webdb4.patent.gov.uk/tm/text - vehicles are goods Class 12. Ford last renewed Cortina in 1998 - so I guess we won't see a Daewoo^h^h^h^h^h^h Chevrolet Cortina until 2008 at the earliest;-)
IANAPatentL
Andrew
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Even more scarily the Germans have registred Marina as a class 12 mark,,,,,,,,will they never learn ?
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Why would anyone want to buy a Nissan 'Cedric'? - I quite regularly see them in the Middle East and it never fails to amuse me - ( I'm quite easily amused)
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what about the Mazda Bongo Frendee ?
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In the 80's it seemed that Volvos had wide boots because that was the only way to fit the name on, something like Volvo 740 GLE Turbo Executive Wentworth.
This approach seems to be common in Japan, Toyota Hi-Lux 4x4 diesel turbo Kensington etc
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Boggs "Super Oaf" has already been registered to Peter Simple, unfortunately.
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Same subject raised earlier this month:
www.honestjohn.co.uk/forum/post/index.htm?f=2&t=29...7
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What\'s for you won\'t pass you by
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