Common Purpose at work. There will be CP infiltrators within the Highways Agency - that's for sure.

Edited by Hamsafar on 28/01/2015 at 11:45

Anyway, does anyone know anything about the theories behind these hugely expensive road signs?

They are there to inform you about traffic congestion/roadworks when they are bad. Rather than leaving them sit idel they put other messages on them.

No conspiracy involved!

Anyway, does anyone know anything about the theories behind these hugely expensive road signs?

The theory behind them is simple. Their primary purpose is to display road traffic information. When they're not needed for that they can display public information messages. Simples!!.

I assume the reference to NLP refers to the work of the so called 'nudge unit' set up in the Cabinet Office. It's aim, as the name suggests, is to encourage the public to behave in a socially responsible fashion by 'nudges' rather than the previous fashion of ever more intrusive rules.

It now operates as a stand alone social purpose company - the coalition's attempt to bring the John Lewis culture to former Civil Service roles.

www.behaviouralinsights.co.uk/

Unless you're a Common Purpose conspiracy theorist it's difficult to see what's wrong with it.