New car sales at lowest level since 2011

Published 05 November 2020

New car registrations in some parts of the UK ground to a halt in October after regional Coronavirus lockdown measures were introduced, a motor industry trade body has said.

>>> Coronavirus: What it means for car buyers and owners

The introduction of the ‘firebreak’ lockdown in Wales on 23 October accounted for more than half of the month’s losses, according to data from the Society of Motor Manufacturers and Traders (SMMT).

Regional shutdowns in the north of England and parts of Scotland also suppressed new car demand.

The UK new car market fell by 1.6 per cent in October, with 140,945 cars registered, marking a nine-year low for the sector. The industry is now pinning its hopes on click & collect remote sales to avoid a repeat of spring’s market wipe-out. However, with England now under a month-long lockdown, the SMMT has said the new car industry faces a "tough end of the year".

MG Cars

The industry recorded 140,945 new car registrations last month, making it the weakest October since 2011 and 10 per cent lower than the average recorded over the last decade. 

Demand for used cars has risen by 15 per cent compared to last year, according to a study by AA Cars, suggesting that consumers are looking for cheaper second-hand vehicles

“The pressure on new car sales may also be the product of the rising popularity of used vehicles," said James Fairclough, CEO of AA Cars.

“The steady decline in sales is a sign that consumers are holding onto their money, with many concerned about their job security and what may happen to their finances in the future. 

“This, along with November’s new lockdown, suggests that recovery is likely to be slightly more challenging in the latter part of 2020, and that dealers may need to find innovative ways to entice customers to forecourts".  

Comments

conman    on 5 November 2020

I'm scratching my head to think why. Has anyone got the answer.?????

   on 5 November 2020

An innovative way...let me think then, reduce prices perhaps..?

Had thought about a "nearly new" Golf, no point in forking out an extra £4/5k for a new one, then pondered the lack of mileage done in this last year and thought no.

Haven't seen the local VW dealer reduce the prices for current used vehicles, seem to be holding up and being sold quite quickly though.

DJM
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hissingsid    on 6 November 2020

Another reason why people are holding onto their existing cars is that the latest models are needlessly complicated by ever increasing reliance on "tech" which keeps prices and repair costs high.

My pet hate is touch screen menus which are dangerous to operate while driving. Then we have automatic lights and wipers, autonomous braking, lane departure warning, stop-start and many other expensive features which few people actually want or need.

Most manufacturers market the cars which they want us to buy, not the ones we want to buy. Apart from Dacia, they seem oblivious to the demand for uncomplicated no nonsense cars which are cheap to buy and maintain.

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