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Michelin Alpin 4 Judged Best Cold Weather Tyre by Which

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As UK motorists get to grips with the cold winter weather, Which? has undertaken an extensive test of cold weather 'winter' tyres.

Championing the consumer, Which? tested the tyres in the Alps and have identified six 'Best Buy' winter tyres.

Michelin's Alpin A4 and Primacy Alpin PA3 cold weather tyres were awarded the 'Best Buy' accolade, and these tests will help to raise awareness amongst consumers and educate them about the benefits of fitting cold weather tyres during the winter months.

Steve Dolby, Product Marketing Manager at Michelin, said: "There has been considerable interest from UK consumers in cold weather tyres this year and sales so far are estimated to be more than half a million tyres - up nearly 50% over the same period last year.

However, this only represents around 2% of total UK tyre sales, still much lower than many other European countries.

"Although these figures may still seem small, this is impressive growth given that the weather conditions, usually the main trigger for sales, have been relatively mild up to this point."

The Michelin tyres awarded Which?'s 'Best Buy' performed to a high standard in snow, wet and icy driving conditions. The Alpin A4 was described as "performing well across the board" whilst the Primacy Alpin PA3 demonstrated "Michelin's strength in designing tyres that wear as well as the best in the class".

Dolby added: "Both the Michelin Alpin A4 and Michelin Primacy Alpin tyres provide an excellent balance of performance, which has contributed to their success in the Which? tests. The performance of these products
can be put down to the enormous effort we make in the design and manufacture of our tyres, with more than 6,000 people dedicated to research and development in the Company.

"The tyres also received the top 5 star Which? rating in wear performance, which is a key area for consumers as this can affect how many winters the tyres can be used for. This could eventually impact on motorists budgets as tyres which wear quickly will need to be replaced earlier than longer lasting tyres."

Michelin recommends that drivers use cold weather tyres in the UK during the winter months from October to March. In many European countries it is a legal requirement to change to cold weather tyres during the winter
period, so it's worth ordering them early to avoid disappointment.

Honest John's own FIAT 500 1.2 Lounge has been fitted with Michelin Alpin A4 165/75 R14s since October. See: HJ's FIAT in search of snow 

Michelin offers a range of high quality cold weather tyres to suit all types of vehicles. The Michelin Alpin is for city cars, MPVs and family cars, while the Michelin Pilot Alpin offers maximum reassurance for drivers of high performance and sports vehicles. 4x4 drivers can rely on the Michelin Latitude Alpin, while drivers of utility vehicles and vans can enjoy the safety benefits and robustness of the Michelin Agilis Alpin.

For more information about Michelin's full range of tyres please go to: www.michelin.co.uk/tyres

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