Chrysler Delta (2011 - )  

A rebadged Lancia with unique styling that's sure to stand out, uses proven Fiat engines, should be well equipped and decent value.

The looks are unlikely to be universally popular.

Introduction

The Chrysler Delta is essentially a rebadged Lancia Delta (itself a car based on the Fiat Bravo and Alfa Romeo Giulietta) that's on sale in the UK from September 2011. Fiat now owns Chrysler - hence the Lancia connection. It won't be the last model to migrate from Lancia to Chrysler either, with the smaller Ypsilon also joining the Chrysler range.

There were plans for Lancia to relaunch in the UK in 2010 but the global recession put that on hold and when Fiat acquired Chrysler (which also includes Dodge and Jeep) the Italian firm decided to reinvigorate the struggling Chrysler brand - which is at least recognised in the UK, albeit not widely - rather than start afresh with Lancia, a brand which has a poor reputation here.

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Last updated 4 April 2012
More at the Chrysler website  

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